7 for all mankind | we are made for this

reminding humanity of all the joy and optimism we are capable of.

Before the onset of the pandemic, 7 For All Mankind had been hard at work, digging their brand out of early aughts nostalgia. But as the world went into lockdown, they began to crave a larger message for mankind. We were proud to partner with them on a production only 2020 could have inspired, pairing different directors from around the world with inspiring creative people to come together and put forward a more optimistic vision of the future. Rooted in 7 core values shared by the brand and humans alike, we ended on a resounding rallying cry: we are made for this.